diff --git a/com.twin.app.shoptime/src/views/PlayerPanel/PlayerPanel.jsx b/com.twin.app.shoptime/src/views/PlayerPanel/PlayerPanel.jsx
index 6e7d60fa..8a16fdfd 100644
--- a/com.twin.app.shoptime/src/views/PlayerPanel/PlayerPanel.jsx
+++ b/com.twin.app.shoptime/src/views/PlayerPanel/PlayerPanel.jsx
@@ -317,7 +317,6 @@ const PlayerPanel = ({
   const panelInfoRef = usePrevious(panelInfo);
 
   const initialFocusTimeoutJob = useRef(new Job((func) => func(), 100));
-  const shopNowFocusTimeoutJob = useRef(new Job((func) => func(), 100));
   const liveLogParamsRef = useRef(null);
   const vodLogParamsRef = useRef(null);
   const mediaLogParamsRef = useRef(null);
@@ -983,6 +982,16 @@ const PlayerPanel = ({
           setIsInitialFocusOccurred(true);
 
           return;
+        } else {
+          initialFocusTimeoutJob.current.start(() => {
+            const retryTarget = findSelector(
+              `[data-spotlight-id="${targetId}"]`
+            );
+            if (retryTarget) {
+              Spotlight.focus(retryTarget);
+              setIsInitialFocusOccurred(true);
+            }
+          });
         }
       });
     }
@@ -1016,23 +1025,6 @@ const PlayerPanel = ({
     }
 
     if (!panelInfo.modal && !videoVerticalVisible && !hasProperSpot) {
-      if (
-        panelInfo.sourcePanel === "featuredbrandspanel" &&
-        shopNowInfo?.length > 0
-      ) {
-        const shopNowElement = document.querySelector(
-          '[data-spotlight-id="playVideoShopNowBox"]'
-        );
-
-        if (shopNowElement) {
-          Spotlight.focus("playVideoShopNowBox");
-        } else {
-          shopNowFocusTimeoutJob.current.start(() => {
-            Spotlight.focus("playVideoShopNowBox");
-          });
-        }
-        return;
-      }
       Spotlight.focus(SpotlightIds.PLAYER_TAB_BUTTON);
       return;
     }